LIVECOMMERCIAL VIDEO // SAN FRANCISCO
Commercial Video Production in San Francisco
Argus HD produces broadcast quality commercials, streaming ad campaigns, and product films for San Francisco brands. From strategy through final delivery, we build spots that hold attention on television, connected TV, YouTube, and every social feed your audience lives on.
- Concept, script and casting in house
- Cinema cameras and lighting
- Live production since 2008
- Cutdowns for every channel
TRUSTED BY
Leading Brands Trust Us for Commercial Video Production in San Francisco
Local SF Impact
Built for the Bay Area Market
San Francisco moves fast. Product cycles are tight, buyers are sharp, and brand attention is scarce. Argus HD partners with local advertisers, direct to consumer companies, and enterprise marketing teams to deliver commercial video that punches through the noise on television, streaming platforms, and social feeds where the Bay Area actually watches.
We combine broadcast standard camera work with clear positioning and sales driven messaging, so every commercial we deliver serves a defined result. That means more qualified leads, stronger brand recall, higher click through on paid social, and a creative asset library your team can rework across every channel.
- Creative concept and scripting
- Casting, locations and permits
- Cinema cameras, lighting and grip
- Edit, grade, mix and ad cutdowns
PRODUCTION BASE // SOUTH SAN FRANCISCO
432 North Canal St, Suite #12
South San Francisco, CA 94080
Get directions →
12K
Cinema
4K
Broadcast
16
Stops
15K
Lumens
K2
PA System
2X
Stream Paths
7+
Platforms
3X
Cam Podcasts
50+
Crew
8+
Core Team
1/2
Day Setup
24H
Turnaround
COMMERCIAL FORMATS // CAMPAIGN READY
TV and OTT spotsSocial adsProduct commercialsBrand campaignsPre-rollVertical cutdowns
Argus HD at a glance: commercial video production in San Francisco
FOUNDED
2014 by Tim Kay
STUDIO
South San Francisco, CA
GOOGLE RATING
5.0 ★ on Google
LIVE SINCE
2008, YouTube’s first live event
CLIENTS
Google, Salesforce, Microsoft, OpenAI
AREAS SERVED
San Francisco, Bay Area
Production Suite
Commercial Video Services in San Francisco
Full service commercial production for broadcast, streaming, digital, and social. One creative team, one accountable schedule, one final delivery package ready for every channel your brand runs on.
Corporate Brand Videos
Define your corporate identity, mission, core values, and vision with cinematic prestige that elevates your market presence.
Company Profile Videos
Showcase your executive leadership, team, state-of-the-art office spaces, and innovative capabilities to stakeholders.
Executive & Leadership Videos
Polished, high-end interview packages and communications for thought leadership, internal messaging, or PR.
Customer Testimonial Videos
Capture genuine client success stories in crisp 4K format, helping your brand earn unmatched trust and accelerate sales.
Product & Service Videos
Translate complex technology, SaaS products, and enterprise platforms into beautifully simple, high-converting video demos.
Recruitment & Culture Videos
Express your workplace culture and values to attract top-tier global talent in competitive SF and Silicon Valley markets.
Why Choose Argus HD
Commercial Video That Actually Moves the Metrics
Broadcast Standard Craft
Every commercial we ship is finished to true broadcast specifications. Color, audio, and delivery formats meet the specs demanded by television networks, streaming platforms, and premium publishers, so your spot runs anywhere without a scramble.
Strategy Before Cameras
We start with your positioning, media plan, and target buyer before we ever prep a shot list. That means the creative is aimed at a real outcome such as lead volume, brand recall, retail sell through, or app installs from day one.
One Team, One Timeline
From script through final master, one senior producer owns the schedule. Nothing gets handed off to outside vendors, so the deadline you agree to on day one is the deadline the finished commercial lands on.
Our SF Footprint
Commercial Production Coverage Across the Bay Area
Our commercial production crews shoot on location every week in the neighborhoods where San Francisco brands actually live, work, and sell. We know the permit windows, the union rules, and the practical light in each district before we ever roll cameras.
- Downtown & FiDi
- SoMa & South Beach
- Mission District
- The Presidio
- Silicon Valley
- East Bay & Oakland
Studio and On Location Flexibility
Whether we bring full multi-camera packages, broadcast lighting grids, and pro sound rigs to your brand headquarters, retail location, or a working set anywhere in the Bay Area, or shoot inside our fully equipped green screen broadcast studio in South San Francisco, Argus HD owns every logistical detail so your marketing team never has to chase a vendor.
We handle filming permits with SFFilm and the Presidio Trust, certificates of insurance required by historic properties and hotel venues, and the power, network, and traffic control needed for exterior street shoots or rooftop hero shots across the city.
- Multi-camera packages
- Broadcast lighting grids
- Pro sound rigs
- Green screen studio
- Permits with SFFilm
- Power and traffic control
Pricing
How Much Does Commercial Video Production Cost in San Francisco?
Every commercial video production quote is built around your dates, the crew and gear the project needs and what you need delivered. Send your details and we come back with a fixed, line-item quote after a 15-minute call, so you see every cost before you book.
Commercial Video Production in San Francisco
Argus HD produces broadcast quality commercials, streaming ad campaigns, and product films for San Francisco brands.
Our Process
How We Produce a Commercial in 6 Steps
Discovery and Creative Brief
We map out your product story, target buyer, media plan, and the single call to action that has to land. That brief becomes the north star every creative decision points back to.
Concept and Storyboarding
Our creative directors deliver script options, mood boards, and shot for shot storyboards so you can approve the exact tone, pacing, and visual language before anything gets scheduled.
Pre Production Planning
We handle casting, location scouting, permits, insurance, wardrobe, props, and full production books. Every logistical detail is locked before the crew ever leaves the loading dock.
Filming and Direction
On set, a senior director leads a broadcast crew running cinema cameras, professional audio, HMI and LED lighting, and live monitoring so approvals happen in real time on the client village monitor.
Edit, Color, and Sound
Award trained editors cut the story, colorists shape the look on calibrated reference monitors, and audio engineers mix voiceover, music, and sound design in a treated post suite.
Delivery and Trafficking
You receive broadcast masters, ProRes files, YouTube and Meta cutdowns, vertical and square variants, captions, and station trafficking specs so media buyers can push the spot live the same day.
Featured Work
Commercial Case Studies from Bay Area Brands
A snapshot of campaigns we have produced, staged, and delivered for enterprise brands and fast growth companies across San Francisco.
San Francisco Case Study
PagerDuty: High-Stakes Event Video Staging
Full commercial production package covering keynote spots, executive brand films, and cutdowns for paid social. Every asset was delivered same day so the marketing team could push the campaign live inside a 24 hour window.
Product Launch Campaign
Skydio: Live Demos & Brand Launch Broadcast
Cinematic commercial coverage of live autonomous flight demonstrations and the global launch keynote, edited into hero spots, product feature films, and social first cutdowns for the launch media plan.
Internal Communications
Opendoor: Recurring Executive Broadcasts
A repeatable broadcast format for executive branded content and customer story episodes, with custom motion graphics, multicam switching, and audio engineering built to run on a weekly cadence.
NOW BOOKING
Planning a commercial in San Francisco? Let us help.
Share your campaign, channels and launch date. Get a fixed, line-item commercial quote after a 15-minute call with our producers.
- Concept, script and storyboard
- Casting, locations and shoot day
- Edit, grade and ad cutdowns
- Delivery for TV, CTV and social
HOW BOOKING WORKS
01
Share your date and venue
Tell us the event, audience and goal in two minutes.
02
15-minute scoping call
Talk directly with a producer, not a sales rep.
03
Fixed, line-item quote
A written scope and price before anything is booked.
Client reviews
What Brands Say About Our Commercials
Bay Area brands and agencies rebook us because every spot lands on brief, on budget and ready for every channel.
Thank you all for your hard work. We couldn’t have asked for a better A/V experience. Your team was amazing to work with.
RTRay T.
Google
Everything is looking great… Everyone here (right up to the CEO) is very pleased at the look of the video.
CSCharles Spier
Meetings & Events International
We just watched the finished video and it blew us all away! Looking forward to working with you and your crew again real soon.
MBMike B.
D&J Tile
It was a pleasure working with you. I really appreciate your patience with our system and also for tuning in on what we wanted the video to look like. You (Argus) nailed it!
SSilvina
U.S. Tennis Association, NorCal
Thank you all for your hard work. We couldn’t have asked for a better A/V experience. Your team was amazing to work with.
RTRay T.
Google
Everything is looking great… Everyone here (right up to the CEO) is very pleased at the look of the video.
CSCharles Spier
Meetings & Events International
We just watched the finished video and it blew us all away! Looking forward to working with you and your crew again real soon.
MBMike B.
D&J Tile
It was a pleasure working with you. I really appreciate your patience with our system and also for tuning in on what we wanted the video to look like. You (Argus) nailed it!
SSilvina
U.S. Tennis Association, NorCal
Trusted on productions for Google, Salesforce, Microsoft, OpenAI and the Golden State Warriors
Behind the scenes
Our Commercial Crew on Set
Real commercial shoot days: cinema cameras, lighting and grip, casting and locations across the Bay Area. The same senior crew that plans your spot shoots and finishes it.
Frequently Asked Questions
Commercial Video Questions, Answered
How much does commercial video production cost in San Francisco?
Budgets vary widely based on scope, crew size, cast, location days, and finishing craft. Simple single location product spots typically start in the low five figures. Multi day brand campaigns with named talent, licensed music, and full post scale into six figures. We deliver a line item proposal after one scoping call so you see exactly where every dollar goes.
How long does it take to produce a TV commercial?
Do you deliver in every format my media buyer needs?
Can you handle casting, wardrobe, and permits?
Now booking
Ready to Plan Your Commercial?
Share your campaign goal, channels and launch date and our producers will build a clear plan and quote for your San Francisco commercial.